Creative problem solver skilled in transforming complex problems into engaging experiences
With over 4 years of product design experience, I've designed and launched 0-1 digital products at early-stage startups and companies at various stages. I'm adept across all stages of the design process, from leading product and design strategies to building robust UX processes and facilitating design workshops.
Ensuring every pixel serves a purpose, I am driven by the "why." I approach design from a systems thinking perspective, seamlessly blending aesthetics with functionality and aligning both user needs and business goals.
My featured work
My design approach
Understand the “why”
My design approach is deeply rooted in problem-solving. I'm driven by the 'why' behind design decisions. I love to dig deeper to understand the human perspective, through talking to people and using data to validate decisions.
Understand the “why”
My design approach is deeply rooted in problem-solving. I'm driven by the 'why' behind design decisions. I love to dig deeper to understand the human perspective, through talking to people and using data to validate decisions.
Understand the “why”
My design approach is deeply rooted in problem-solving. I'm driven by the 'why' behind design decisions. I love to dig deeper to understand the human perspective, through talking to people and using data to validate decisions.
Embrace ambiguity
I believe in “Just make it”. Design can be messy with so many unknowns, but that’s where I thrive. When I design, I am increasingly working with what I don’t know vs what I know, which helps me to be capable of making progress happen, even in challenging situations
Embrace ambiguity
I believe in “Just make it”. Design can be messy with so many unknowns, but that’s where I thrive. When I design, I am increasingly working with what I don’t know vs what I know, which helps me to be capable of making progress happen, even in challenging situations
Embrace ambiguity
I believe in “Just make it”. Design can be messy with so many unknowns, but that’s where I thrive. When I design, I am increasingly working with what I don’t know vs what I know, which helps me to be capable of making progress happen, even in challenging situations
Be flexible
Having worn many hats in various roles, I am adaptable to change in fast-paced environments and ready to pivot quickly to adapt to the ever evolving industry or business needs as required.
I am also flexible in being prepared to work around or challenge existing constraints and how things work right now, which is where the space for creative thinking is required. Iterating till perfect.
Be flexible
Having worn many hats in various roles, I am adaptable to change in fast-paced environments and ready to pivot quickly to adapt to the ever evolving industry or business needs as required.
I am also flexible in being prepared to work around or challenge existing constraints and how things work right now, which is where the space for creative thinking is required. Iterating till perfect.
Be flexible
Having worn many hats in various roles, I am adaptable to change in fast-paced environments and ready to pivot quickly to adapt to the ever evolving industry or business needs as required.
I am also flexible in being prepared to work around or challenge existing constraints and how things work right now, which is where the space for creative thinking is required. Iterating till perfect.